Social media content and campaigns

 

Social media is a greater leveller and the easiest way for you to reach a wide audience. But what’s not always easy is creating engaging content that will help you achieve your goals. Working primarily in the student and graduate sectors means a large part of my career has involved planning and executing effective social media campaigns. From one off projects to comprehensive content plans, I can create social media content to help you stand out and realise your objectives.

 

 

Website copy

 

Your website is your virtual shop window. This is where you can turn one-off visitors into loyal customers. It’s important to strike the right balance between providing enough information and keeping your audience engaged. And it’s just as important to tailor your content for search engine optimisation (SEO) whilst keeping it personal and customer-centric. If you’re looking to populate an entirely new website, revitalise your existing content, or improve your SEO, I can help you appeal to your audience and make sure they keep coming back as loyal customers. 

 

 

Print marketing

 

It’s not all about the online engagement. Your print marketing is just as important and needs just as much attention to detail. You may have the perfect design, stunning photography, and paper with the ideal GSM, but your copy is just as important. Brochures, guides, leaflets, magazine articles, product descriptions, and posters are all important parts of your marketing output, and I’ll make sure what you produce is engaging and informative.

 

 

Taglines and straplines

 

It’s not always easy to sum up everything you do into one short phrase, there’s so much you want to say and only a few words for you to say it in. Your tagline will often be the first interaction a customer has with you, and a positive first impression is vital to engaging that customer. I can create taglines and straplines that convey what your business is all about, grab the attention of your audience, and construct a brand that truly captures the imagination.

 

 

Proofreading and copyediting

 

Sometimes you know exactly what you want to say and you’re pretty good at saying it. But it’s always useful to have that expert knowledge on hand to make sure your content is accurate, professional, and doesn’t include any of the spelling and grammatical errors that can slip through the net. Whether it’s checking your existing content for spelling mistakes, or editing copy to give it that extra bit of flair, I can help you produce the highest quality content in all of your marketing.